First weekFrame the decision.
We define the threshold, options, constraints and the evidence needed to make a justified call.
Frontier Verdict
Market Entry Decision
A Go, Watch or Set Aside decision, with the downside, central case and upside made explicit.
Fixed Fee, Money-Back.No surprise invoices. Our work earns its fee, or we refund it.
Every Claim Cited.Public-source evidence behind every claim.
Models You Keep.Advanced analytical frameworks, yours to re-run and audit.
Adversarial Review.Every verdict challenged and verified before delivery.
The decision
Does the evidence warrant entry?
Use this when a specific market is under serious consideration and the board needs to decide whether the return justifies the capital, attention and risk.
What we need from you
- Chosen market
- Commercial objectives
- Minimum required return
- Risk appetite
- Scope and specs
What you keep
Outputs built to travel beyond the project.
The recommendation is delivered with the evidence, assumptions and decision logic needed for leadership review.
01
Decision verdict
A clear Go, Watch or Set Aside conclusion, with the decision threshold explained.
02
Probability model
A retained PERT and Monte Carlo model showing the range of plausible outcomes.
03
Sensitivity analysis
The assumptions that have the greatest power to change the result.
04
Board pack
Evidence, options, caveats and decision implications ready for leadership review.
How the answer is built
A method fitted to the shape of the decision.
Real Options frames the choice clearly: enter now, wait, or set the market aside. We turn the evidence into Source Weighted PERT ranges, run those ranges through a Monte Carlo Simulation and show the probability distribution of likely outcomes.
Your Risk Appetite and financial requirements set the decision threshold. Sensitivity testing then shows which assumptions would have to move for the verdict to change.
Read the full methodologyHow the work runs
Four weeks. Three beats.
Middle weeksModel the uncertainty.
Source-weighted inputs are converted into ranges, tested through the relevant model and reviewed against sensitivity or regret.
Final weekLand the verdict.
The recommended decision, rejected options, model and board pack are delivered after adversarial review and consultant sign-off.
Good fit when
- A market-entry proposal approaching board approval
- A decision with material capital or reputational exposure
- Teams that need to know what would change the answer
Not designed for
- Early-stage market discovery
- Legal, tax or investment advice
- Execution before the decision is settled
Commercial clarity
From £6,500. Four weeks.
The scope, fee, evidence boundary and exclusions are agreed before work starts. Fixed-fee project engagements are covered by the three-month money-back guarantee under the signed terms.
Frontier bundle
From £14,000. Save £5,500.
Includes Market Comparison, Market Entry Decision and 12-Month Entry Plan.
If you need to move quickly, this is the shortest route from market shortlist to board-ready entry plan.
One intake and one current evidence base reduce repeat work, speed up delivery and make each stage stronger because the analysis carries through from comparison to plan.
Discuss the Frontier bundleQuestions before you commission
Clear boundaries produce better work.
We confirm the commercial question, scope, evidence boundary, inputs, timetable, fee and exclusions in writing. Work begins only after the engagement terms are agreed.
No. This engagement uses deeply triangulated secondary research. If the decision needs primary research, we identify that gap rather than presenting an inference as evidence.
Whenever a model, assumptions register or working file is part of the output, we hand it over with the controls needed to revisit the answer.
No. We surface relevant commercial and regulatory evidence, but specialist advice remains outside scope and should be obtained where the decision requires it.
Next step
Start a conversation.
Bring us a market question the leadership team cannot yet answer. We will tell you whether it fits a defined product, what evidence it needs, and what the fixed fee would be. If it does not fit, we will say so.