Shield Reckoning
Rank the exposure before the response absorbs the agenda.
A ranked Exposure Map of the markets, products, channels, customer groups, obligations or routes most exposed to the change in front of the board. Three weeks. From £4,250. The model shows why the order is defensible, which exposures escalate, and what would move it later.
HOW EXPORT READY ARE YOU
Take the test. Get the score.
WHY RECKONING EXISTS
The visible change is rarely the exposed unit. A carbon-border rule may look like an EU problem, while the pressure sits in two product families, one distributor route and a small group of price-sensitive customers. Shield Reckoning finds where pressure lands before the response budget moves.
WHAT YOU WALK AWAY WITH
The exposure.
Ranked. Defensible.
A defensible order of attention: the exposure frame, ranked map, evidence trail, retained model and triggers that move the ranking later.
The exposure frame.
A clean comparison set: markets, products, channels, customer groups, obligations or routes. The ranking works when like is compared with like.
The Exposure Map.
A ranked order of exposed units, tagged Escalate, Watch or Hold.
The top-exposure briefs.
The highest-ranked exposures in board language: what is exposed, how the risk materialises, what evidence supports it, and what decision should follow.
The retained decision model.
AHP weighting, TOPSIS ranking, visible assumptions, evidence links and triggers, so the board can challenge and rerun the model.
THE Model
AHP weighting.
TOPSIS ranking.
Shield Reckoning uses multi-criteria decision analysis to rank exposure. AHP makes weighting explicit, so judgement can be challenged. TOPSIS ranks each unit by closeness to the high-risk profile and distance from the contained-risk profile.
HOW THE WORK RUNS
Three weeks. Three beats.
Three weeks. One interim briefing. The model lands with the report so the ranking can be challenged and updated.
We map the position, choose the ranking lens, define the units, confirm the criteria and set the evidence plan.
We gather evidence, finalise AHP weighting, run TOPSIS and send an interim briefing after adversarial review.
We finalise the map, write the top-exposure briefs, set the tags and deliver the retained model.
WHO RECKONING IS FOR
When the exposed part is still unresolved.
Reckoning is the right commission when the question is no longer whether to look outward, but which country deserves the next deeper piece of work. The trigger usually looks like one of these.
The issue could touch several units.
Markets, products, channels, distributors or customer segments may be affected unevenly.
A response budget is forming.
Leadership wants exposure ranked before money and people start moving.
The board is debating scope.
The question is whether the issue sits in the market, product, customer, obligation or route.
Signals are multiplying.
Several exposures are plausible, but no one has a defensible order of attention.
The next decision needs discipline.
The board needs to know what to escalate, what to watch and what to hold.
COMMERCIAL TERMS
Fixed at signing.
No surprise invoices.
Three weeks. From £4,250. 50% on signing, 50% on delivery. The decision model is yours to keep, and folds into the full sequence if you take Reckoning, Verdict, and Cascade together.
Investment from £4,250
The engagement covers the exposure frame, ranked Exposure Map, top-exposure briefs and retained decision model. Scope flexes with the number of units being compared and the density of the criteria.
Scope locks at signing; the fee locks with it.
Fifty-fifty, fully guaranteed
Fifty per cent is invoiced on signing to secure the project window. The remainder follows on delivery of the final report. No hourly billing, no surprise invoices in between.
If three months after delivery the work has not earned its fee, write to us, name what fell short, and the refund follows in full.
Our work earns its fee, or we refund it.
The model travels with you
The AHP weighting, TOPSIS ranking and exposure logic are handed over with the report. The board can see why each unit sits where it sits, which assumptions matter, and what would move the order later.
If the next step is a response decision, the Exposure Map becomes the starting point for Shield Verdict. The exposed units are already defined, weighted and evidenced.
A ranking today, an instrument for the next change.
NEWSLETTER