Shield Brief.
Turn one concern
into a board file.
A deep dive on one exposure you are concerned about, delivered in just two weeks, from £900. Shield Brief defines what changed, where it touches the business, how strong the evidence is and which decision the file supports.
HOW EXPORT READY ARE YOU
Take the test. Get a score.
WHY BRIEF EXISTS
A narrow market-change concern can sprawl faster than the evidence supports. A customer asks for different documentation. A distributor warns that pricing may move. A certification rule shifts. Shield Brief keeps the question disciplined: one exposure, one evidence file, one decision route.
WHAT YOU WALK AWAY WITH
The file. The profile. The next decision.
A board-ready dossier that replaces a circulating concern with a documented position the leadership team can challenge and act on.
The exposure dossier.
One market, product family, channel, customer group, obligation or route studied plainly, with evidence behind each claim.
The exposure profile.
The nominated unit tested against urgency, severity, revenue exposure, dependency, response difficulty and evidence confidence, with modifiers where needed.
The evidence map.
What is known, inferred, uncertain, and what would change the read. Facts and assumptions stay separate.
The next-decision view.
A recommendation on whether to monitor, widen the lens, compare response options, or prepare execution.
THE Model
One exposure,
six fixed criteria.
Shield Brief applies six fixed exposure criteria: urgency, severity, revenue exposure, dependency, response difficulty and evidence confidence. Modifiers can be added, but the discipline stays fixed.
One exposure,
six fixed criteria.
Shield Brief applies six fixed exposure criteria: urgency, severity, revenue exposure, dependency, response difficulty and evidence confidence. Modifiers can be added, but the discipline stays fixed.
Urgency
How quickly the change is likely to affect the nominated market, product, channel, customer group, obligation or route.
Severity
How much damage the change could cause if it lands, from manageable friction to a material threat to access, margin or demand.
Revenue exposure
How much current or expected revenue depends on the exposed unit, and how concentrated that exposure is.
Dependency
Which suppliers, distributors, certifications, data, people or customer relationships the exposed unit relies on.
Response difficulty
How hard it would be to respond in practice, given cost, time, operational disruption, decision rights and external support.
Evidence confidence
How strong the evidence is behind the read, and where the conclusion still depends on inference or uncertain signals.
HOW THE WORK RUNS
Two weeks. Three beats.
Two weeks from scope to final report. The first findings arrive early enough for challenge before the final file is issued.
We confirm the nominated exposure, market context and product or channel boundary.
Research runs, the exposure profile is scored, and the evidence map separates known, inferred and uncertain claims.
You receive the findings, then the final written report follows after clarifications and refinements.
WHO BRIEF IS FOR
When one exposure is shaping the conversation.
Brief is the right step when leadership has one exposed unit in mind and wants evidence before deciding what to do.
A customer requirement changes.
Documentation, certification, traceability or reporting expectations start to move.
A distributor warns you.
A channel or partner suggests tariffs, pricing, obligations or routes may shift.
One product line looks exposed.
A specific family carries the margin, certification burden or customer concentration.
One market is the concern.
The issue is too specific for a broad scan, but too important to leave to internal interpretation.
The next step is unclear.
Leadership needs to know whether to monitor, widen, compare responses or prepare execution.
COMMERCIAL TERMS
Invoiced once.
Credited if you go deeper.
Scope locks at signing. Invoiced once. No hourly billing. The fee credits against Shield Reckoning or Shield Verdict if commissioned within three months.
Investment from £900
The base engagement covers one nominated exposure: the evidence dossier, exposure profile, evidence map and next-decision view. If the scope needs modifiers or additional units, they are agreed before the work begins.
One exposure, one fee, no drift.
Invoiced once, fully guaranteed
The fee is invoiced once at signing, and the work begins immediately. No hourly billing, no surprise invoices: what you sign is what you pay, from scoping to final file.
If three months after delivery the work has not earned its fee, write to us, name what fell short, and the refund follows in full.
Our work earns its fee, or we refund it.
Credited if you go deeper
Some Shield Briefs show that the issue is larger than one exposure. If the next step is a ranked exposure map or a response-options decision, the Brief should not become sunk cost.
Commission Shield Reckoning or Shield Verdict within three months of delivery, and the full Shield Brief fee is credited against the wider engagement.
Three months to decide; the credit holds.
NEWSLETTER
